Archway Group

The goal of the Archway Group (formerly Realty) is to be the Midwest’s greatest real estate resource by providing unparalleled experiences. Based in Columbus, Ohio, the group of 12 agents, led by Todd Berrien, collectively believe that with their superior service and expertise, they can achieve that goal. But first, they needed to arm themselves with an identity that conveys and reflects all that they offer & more. 

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So they partnered with Studio 23 to bring to life the principles and value system that each associate embodies. We collaborated on the name, then created a new logo and full visual identity to reflect the diversity of the people at Archway Group and their dedication to superior service.